We’re pleased to announce the release of our new blog Need Money.   The goal of the site is to share what we’ve learned over the past 9 years marketing online, and to summarise these skills to enable you to also make money online.
We’ve written dozens of articles on topics such as copywriting for the [...]

RJMetrics has carried out some fantastic detective work to uncover the business model of a dating company that employs simple lawn signs to gross millions per year.
The article is also a great tutorial on how to reverse engineer an online business model. Read it all here.

In a surprise move the Bank of England cut interest rates a massive 150bps. The size of the move seems to indicate their belief that they have been too slow reducing rates.
The excellent blog at interest.co.nz have a daily briefing that covers today’s move.

If you compare it to oil.

While world stockmarkets have been retreating over the last two months, the US dollar has strengthed. So while US investors in the US stockmarket may be feeling poorer, their relative wealth to the rest of the world has not fared quite as badly. As a comparison I’ve graphed the DOW over [...]

I want a one way non-stop ticket from Los Angeles to Auckland.  Air New Zealand will charge me more for this, than if I book London Heathrow to Los Angeles then continued on to Auckland.   Why?  I don’t know.

Yet the exact same flight from Los Angeles to Auckland costs almost 150 more. I know [...]

An article published by the Reserve Bank in 2007 commented on the rise of dairy prices as “very good news for the New Zealand economy”. Is it therefore fair to argue that the recent precipitous drop in dairy prices is “very bad news”.
The price drop will worsen New Zealand’s trade deficit, and suppress domestic [...]

Picking a bottom to the recent stockmarket travails is a risky move for professional money managers.  Barry Rithotlz from the excellent The Big Picture blog hasn’t done that, but he has presented pretty charts that may make you entertain the idea.

The above graph illustrates that only 4 times, 1929, 1973, 2002, and 2008 has relative [...]