Adventory Limited

Affiliate Summit East 2010, New York — Takeaways

Back in August, the Adventory crew took a trip to Affiliate Summit East in New York. We thought it might be useful to post and briefly let you know what our “takeaways” from each seminar were. You can check out the slideshows for the seminars here, or click the link above each summary to go [...]

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Using Testimonials

If you have an online business and rely on good advertising and effective copy to get your product out there, you need to be familiar with the advantage of using testimonials. Testimonials rank among the most valuable components of advertising; consumers tend to trust the reviews of fellow consumers, such testimonials are especially persuasive and [...]

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How to make an offer your reader can't refuse

It has been said that to run a successful online business, it’s helpful to be either psychic or extremely well-researched. That is to say, in order to convince your prospects that the product you are offering them is exactly what they want and need you either require extra-sensory powers or you need to be prepared [...]

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Email autoresponders

What is an autoresponder? Autoresponders are email programs that can schedule and send emails to addresses automatically, based on arbitrary criteria. They can be extremely simple or hugely complex. They are often used to assist in the management of email lists. Why should I use an autoresponder? What can I do with one? Autoresponders are [...]

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Email Marketing – How to Avoid the Spam Blockers and Filters

INTRODUCTION Email is a great tool and a brilliant way to get your marketing message seen by your prospects, but it has also become a tough challenge in today’s online world. Any e-mail marketer will tell you that the hardest part of e-mail marketing now is simply getting your message read by the intended recipient. [...]

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